Distributing promotional items has long proven to be one of the most effective ways to market products, companies, and brands. Consumers love these items, prominently display them, and keep and use them for years. This gives companies more bang for their marketing bucks. Plus, promotional items cost pennies to produce and can increase consumer awareness, [...]
Back to school is among the high seasons in the year for many businesses. It's a great season to take advantage of the increased business traffic by rolling out some new promotions. During these periods of the year, your audience is bigger, due to supply needs of teachers, kids, parents, university, and college students, among [...]
Going green is the new theme in marketing, especially when it comes to Austin TX promotional products. Consumers are becoming more aware of the way products are being made and of their carbon footprint. If your company advertises with promotional products, using bio-friendly items may go a long way in gaining your customers' trust. What [...]
People love promotional products. They will stand in line for hours and jostle through huge crowds just to get them. And once they get a promotional item most people proudly use and display them and keep them for years. Many people are even willing to try new, unproven brands if they will be given a [...]
Promotional products are a great way to increase awareness of your business and to get your information into the hands of customers. If handled correctly, promotional products can also help grow your customer base. However, companies and associations creating promotional campaigns for the first time, or even those that have been putting together campaigns for [...]
When it comes to promoting small businesses, many forget about tangible items. Yes, a big part of marketing today involves working with digital advertising, content creation, and SEO. However, if you only focus on things on the internet, you're going to miss a huge sector of the population. Sometimes it's the simplest of things that [...]
There are multiple types of items that can be utilized as promotional products, including everything from clothing and accessories to bags and backpacks. However, some of the most used promotional items are those small enough to fit on a keychain. People carry their house and car keys everywhere they go, so unlike a cup or [...]
The overarching goal of almost every business card is to get someone to save your contact information, and why they want that contact info to begin with. While it is nice to think everyone is saving our business cards, often times those we give them to do not have enough current interest to not trash [...]
A blood drive is a very effective way to ensure that emergency response organizations and medical facilities have the blood they need to help people in case of a natural disaster or any other type of emergency. Various organizations hold blood drives year-round to get the blood donations they need to ensure their supplies do [...]
There are a wide range of promotional items on the market, and every year there are a lot of new products. There are luggage and bags, writing instruments, T-shirts, glasses, mugs, notebooks, stationery, computer or electronic accessories, caps, umbrellas, polo shirts, jackets, cups, watches, and more! To find the right product that will have the [...]
Getting your name and message out to those who you need to reach is perhaps the single most important thing that you can do to help your business or organization grow. There are lots of ways that you can spread the word about who you are and what you do, but how effective most of [...]
Promoting your nonprofit organization is one of the most important things that you can do. Getting the word out about what you do is essential to gaining new customers, donors, or volunteers. There are a lot of effective ways that you can let the world know who you are, where you’re at, and what you [...]
Spring is coming fast and with it comes a change in people's attitudes, the way they dress, and what they do. Spring is the time for the first picnics of the year, the return to outdoor activities, and baseball! Now is the time to consider new promotional items associated with springtime activities. Preparing now means [...]
When the first autumn leaves start to drop, it's time to start phasing out your summer branded merchandise (T-shirts, ball caps, umbrellas, etc.) and get ready for the winter marketing blitz right before the holidays. The year might be winding down, but people don't stop buying clothes and mugs when the summer is over. By [...]
One of the biggest questions that you're likely thinking of before you screen print your tees is whether you should use vector or raster graphics. There is a difference between the two which is something that you should consider before you choose to screen print your tee shirts. Raster images are pixel-based, which means that [...]
When starting a fundraiser, there are many things to take into consideration. For many, the first thing to take into consideration is an incentive, raffles, etc. — and what to offer. While you could easily offer little trinkets, many people have found success offering T-Shirts personalized to match your cause; and often entice people to [...]
The reality is that not all merchandise is created equal. If you are targeting tech aficionados, it obviously wouldn’t be very effective to create magnets with the local football schedule on them. In the same effect, it wouldn’t be very effective if you are trying to target families to send things that only college kids [...]
Things such as marketing with branded merchandise, advertising, word of mouth referrals, weekly and major events aimed at attracting new business and encouraging repeat customers are obviously great for bringing in the crowds and generating interest. If people can't find your business they're likely to get frustrated and give up. Equally important, a lot of [...]
The crisp cool air of fall reminds us to "fall back" an hour and think about colder weather. Summer is over and people are thinking about fall sports and the holiday season. But hold on! The fun is not over. Just like fall promotions keep your brand trending, the color changes and shorter days reframe [...]
October is Breast Cancer Awareness Month. It's an important time of the year, one that should be used to help as many people as possible learn about the brave women that are battling this painful condition and just what this battle entails. One way to begin to encourage widespread breast cancer awareness is to create [...]
