Working with clients who were referred by people you know and get along with can often be more enjoyable than with people who you do not know. These people tend to be easier to get along with, and working with people you get along with and enjoy helping, increases your quality of life considerably. One [...]
When it comes to your clients, especially the ones who send you more business, building trust and keeping your service fresh in their thoughts is an important business strategy. You need to be as memorable as Georgia was to Ray Charles when he sang “Georgia On My Mind.” Importance of ROI Little gifts and promotional [...]
The contrast between creating a professional representation and a casual or basic representation can be the difference in customer acquisition and passers-by. The quality appearance of a crisp, well-defined embroidery logo is undeniable. Additionally, the provider of the embroidery service must maintain a standard of excellence that is evident in the products they offer. By [...]
When you need a design printed onto a garment or promotional item, you’ll have some printing options to choose between. Screen Printing has been used to transfer designs onto items for decades. More recently, Digital Printing, or Direct to Garment (DTG), has become a popular way to transfer highly detailed designs onto garments. Which method [...]
Distributing promotional items is a great way to increase people's awareness of your company and its products and services. Once you have created the attractive promotional products you need to gain the attentions of prospective customers and clients in your target demographic, the next step is to find the most effective ways to get the [...]
The screen printing and embroidery industry has many methods, techniques, and features the lead to a great final product. One of these features is embroidery backing, or stabilizers. What are embroidery stabilizers? Is one stabilizer better for a specific purpose? Embroidery Stabilizers Embroidery is specialized stitching that can be used to emphasize your company name, [...]
Screen printing is a great way to create effective, long-lasting promotional items like bags, t-shirts, flags, banners, and more. However, it is important to use the right type of ink to get the best results. Ink used for screen printing is more viscous than standard ink and has a variety of other properties to meet [...]
Screen Printing Certain aspects of screen printing are challenging and require a lot of extra attention. This includes certain products, artwork and placements. These unique factors are detailed below. Ribbed Fabrics Ribbed fabrics are challenging for screen printing. The ink used is called plastisol and sits on the top of the fabric. It will not [...]
Using promotional products is an effective way to make people aware of your product, service, organization or cause. Promotional items can last a long time, turn the people receiving them into an unpaid, passive marketing agents and attract the attention of people in variety of demographic groups. Plus, promotional products are generally inexpensive and can [...]
Like screen printed apparel, items that feature embroidered designs may need a little extra care to ensure they last as long as possible. The thing about embroidery is that the threads tend to break and eventually the design starts to come apart, especially if it is machine washed often. Undoubtedly, if you have apparel that [...]
Screen printing is an economical way to create promotional products like t-shirts, bags, and other items to raise public awareness of your organization, company, or event. Creating and preparing a design to use is fairly simple and inexpensive. A Simple Design Create a simple design with big lines and not too much fine detail that [...]
Many people associate screen printing with T-shirts, which is a popular item to have printed. However, screen printing is great for most than just T-shirts. There are a wide variety of items that you can easily have screen printed for events, giveaways, or just everyday use. If you want to screen print an image, a [...]
A lot of companies like to take advantage of the holidays throughout the year to do big marketing pushes, product launches, sales and events. The best products for you will depend on what you are using them for, if they do have a specific one-time use for them. We will be going over some merchandise [...]
Distributing promotional items has long proven to be one of the most effective ways to market products, companies, and brands. Consumers love these items, prominently display them, and keep and use them for years. This gives companies more bang for their marketing bucks. Plus, promotional items cost pennies to produce and can increase consumer awareness, [...]
Family reunions are an ideal time to find out about all those cousins on your mother's side that you never knew growing up. Chances are you'll be finding more in common with them than your own siblings and then you're going to want to find your parents and ask them why did you never meet [...]
Most schools have a variety of sports teams, and many communities have local leagues as well. The administrators and coaches of these teams make plenty of important decisions, including choosing team uniforms. One thing to keep in mind when looking at uniforms is that there are many different choices available, including how to have your [...]
A well-embroidered cap has a substantial look and feel of quality. Choosing a design for embroidery is a unique process. It’s completely different than screen print design or printing other types of garments. When hat design is borrowed from other sources it can get lost in translation. When it’s done right, the results can be [...]
Choosing the ink color you will use on a t-shirt or fabric that you want to have custom made can be very important to the success of the overall design. Many times the printers and also the fabric companies that you're working with can offer tips that are worth looking at. What Does Your Ink [...]
Some of the most popular promotional items with customers are clothing. T-shirts are a classic option, but some companies go beyond them, examining annual trends to decide which options will satisfy their customer demographic. Here are some hints about trending clothing options in 2017 to consider during your autumn promotional campaigns. Get Ahead with Vintage [...]
Back to school is among the high seasons in the year for many businesses. It's a great season to take advantage of the increased business traffic by rolling out some new promotions. During these periods of the year, your audience is bigger, due to supply needs of teachers, kids, parents, university, and college students, among [...]
